Monday, October 12, 2009

How to market your choosing product

First thing first
Having decided on the product you want to promote on a particular market platform. The first thing that needs to be done is to get your hoplink for that product. Hoplinks are unique URL that is created along with your nickname or username. It will uniquely identify the traffic that you send to the vendors product, so as to get credit for sale that comes through you. Example of a clickbank linking code is http://xxxx.product.hop.clickbank.net; where xxxx stand for your affiliate ID. Once you get this code, it can then be used within your marketing campaign.

Marketing Strategies
Marketing affiliate product on the internet can be done in variety of ways. There are two broad ways namely: 1. Direct linking and, 2. Indirect linking

Direct linking: This does not naturally convert higher as having your own webpage but it does convert as much as 1; 20 to 1; 60 for some product. The joy there is that it does not involve the stress and pains of having your own webpage or blog. This is done by simply inserting you link codes directly into your campaign and invariable take prospective buyers to the vendors sales page.

Indirect linking: This involves the use of websites/blogs (free or paid), this will serve a pre-sales page for the product. Your website/blog will just be used as a review page for the product and it is on your site that your hoplink/linking codes will be used.

Advertising Techniques
One thing is certain and unanimously agreed upon by all marketer (online or offline), advertisement is a must. There are lots of advertising techniques that can be used, some among which are:
1. PPC (Pay Per Click)
This is the single most effective and efficient advertising techniques that help in driving targeted traffic to your site. You are in full control because you can select your own specific keyword and position of your ads. Highly competitive keywords incure higher cost per click. Even if you are on a tight budget PPC is also possible because you are availed the opportunity of deciding how much you are willing to pay per click. If you want to go for PPC TECHNIQUE, the following Search engines are highly recommended;
-Google Adwords
-Yahoo Search Marketing (free $50 to start off)
-MSN Adcenter.
For further reading and step by step guide on PPC Marketing, you should try and lay your hand on the best e-book in the industry (Beating adwords). You can however get it as a bonus by signing up through this link http://www.my-linker.com/hop/adwordssimplified

2. Review Site
What you simply do here is compare the product you are marketing against other similar product within the industry. The following components are essential for a review site:
i. Create a review page that has at least three (3) products.
ii. Rate the products based on benefit, price, support, value, guarantee e.t.c; and rate yours (the one you are promoting) as the best.
iii. Put several links for your product and other merchant pages on your site, i.e you will have to register as affiliate for other products too because though your product will covert between 80-90%, other products will generate sales too.
iv. Drive high level, relevant and well targeted traffic to your site.
 This can be done with both paid and free websites/blog.

3. Forum Crawling
This is another free traffic for your product and website. It is an effective technique to generate sales at no cost. All you need to do is to look for forum(s) that are related to your product. For example if you are promoting a ‘DIET package”, all you need to do is go to google and search for ‘diet+forum’. There a lot of affiliate marketing forum that cab used out there.
The key to sales through forums is to make sure that you are relevant either by starting a thread or reacting to one and putting your affiliate links as signature at the end of your postings.

4. Article writing (Bum Marketing)
Are you good at writing? Or a good copywriter? The affiliate marketing platform is a good place to not only showcase your talent but also get it paying for you. What you need to ensure is that your articles are spinned around your keywords. It makes sales for you both directly and indirectly. Directly through those that read the articles and click on your affiliate links and indirectly through websites that use your article as their site contents. However, if you a dumb head at writing, you can as well outsource your writing. Here are some site where you can get good outsourced job done for you:
elance.com
guru.com
getfreelance.com
associatedcontent.com e.t.c

Whichever way you get the article, just make sure that your linking codes (hoplinks) are included in the resource box and well advertised. Your articles can be posted freely on article directory like:
ezinearticles.com
articledashboard.com
articlealley.com
isnare.com
(they can also help submit your articles to other directly for peanut).

Advance Marketing Techniques
Automation software: The use of automated software otherwise known as auto-responder in internet marketing can not be over emphasized. These auto-responders will help you create a mailing list to which you can be promoting your products. There are lots of auto- responder: the leaders in the industry are:
getresponse.com - has a 30days trial package
aweber.com
prosender.com
www.constantcontact.com
– comes with a 60 days trial
Though they are paid one but you will get the best result for your money. However if you are on a tight budget, you can use any of the following free automation software's.
freeautobot.com
sendfree.com
rapidreply.com


I am not going to bother you too much with detail discussion of automated software here, you should lay your hand on the book “inside the list” to get full jist, step by step guide and support on creating a targeted mailing list. For keeping it a date with my posting, I want to give you an irresistible offer on getting the e-book “inside the list” http://www.my-linker.com/hop/yourlist

For one on one training and mentoring you can send blank mail to "ewealthexposed@getresponse.com"


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